RETHINK is a transdisciplinary research project supported by the European Commission and funding bodies in 14 countries under the umbrella of FP7 and the RURAGRI ERA-NET. The Rural Sociology Group has a seat in the RETHINK Advisory Board.
Researchers from BOKU have made three short films (also with English undertitles) in which farmers explain their family farm strategie in terms of strengthening their resilience.
Five farmers form Salzburg (Austria) farmers talk about the advantages of having different income sources (both on- and off farm) to strengthen their resilience. But they also point out the challenges related to managing diversity. They talk about what it takes to successfully manage diversity, especially to ensure that the workload for the various family members is not too high and that quality of life does not suffer.
Amstelland is a traditional meadow landscape, dominated by dairy farming, and framed on three sides by the cities of Amsterdam and Amstelveen. The vicinity of the city offers threats and opportunities for farmers in Amstelland. The area is intensively used for recreation.
Citizen organisation Stichting Beschermers Amstelland(SBA) is concerned with the future of the area. SBA presumes that preservation of the landscape is connected to economic sustainability of the farms. For that reason SBA is interested in the strategies of farmers towards diversification and pluri-activity. A number of farmers already have added multifunctional activities to their conventional farm. Most farmers are member in the environmental cooperative De Amstel and take agri-environmental measures. Some farmers have started a B&B or sell products on farm. The peri-urban situation leads to high land prices, slowing down opportunities for farm enlargement. As a result, more farmers are likely to consider diversification and pluri-activity as an alternative strategy.